At long last we have confirmation that Apple finally sees that one major deterring factor for their iPhone is the lack of Adobe’s Flash. Apple has long claimed "the web in your pocket", which is only partially true, because half of the web uses flash to play media.
Steve Jobs has said that Flash is too much for a mobile processor and Flash Lite does not deliver enough to satisfy the consumer. Adobe’s Chief, Shantanu Narayen was recently quoted in an interview saying:
"It’s a hard technical challenge, and that’s part of the reason Apple and Adobe are collaborating," he says. "The ball is in our court. The onus is on us to deliver."
Since this is a hard technical challenge, could this be the reason for the rumored new iPhone? Perhaps the reason that Apple is looking into different processors for the iPhone is the need for more power to run Flash and much more? Only time will tell, but it will be a good day when Apple finally has Flash on the iPhone and iPod Touch.