Microsoft Gathering Geniuses
Microsoft is finally attempting to combat Apple with some of its own ads as we saw yesterday with Seinfeld. Today we have news that Microsoft is gathering its own Geniuses to try and up the level of service they can provide. While there is still nothing about a Microsoft Store, Microsoft is trying to provide in store services in Best Buy and Circuit City as Apple does. The employees will not repair your PC, but they will answer questions and demonstrate features much like the Geniuses at the Genius Bar.